Marijuana Business Magazine February 2020

Marijuana Business Magazine | February 2020 56 which contains a product’s COA, to help alleviate consumer concerns. The app, which allows consumers to access information about the pod they’re using, is available on smartphones using the Android operating system. It shows: • The COA. • State testing results, including potency. • Information about the producer and the cannabis strain. • Reviews about the strain and its specific batch. “We want to be educating consumers about what they’re consuming,” Silver said. “We feel like access to those certifi- cates of analysis is a great place to start.” FIGHTING FAKES WITH TECH Amid the vaping crisis, counterfeit products have been another major concern among consumers. Airgraft, a Montreal-based vape technology manufacturer, has developed vape pods outfitted with an encrypted chip that communicates with a vaping device, so only legal-market pods can be used with the product. The chips are connected to a specific batch of vape oil, and when the user activates the device, Airgraft’s servers confirm the oil is legitimate. In a move designed to provide reassurance, a customer can use a smartphone app to access the pod’s COA and evaluate the contents—including the lab test results. “If you’re going to inhale it, you should know what’s in it,” said Mladen Barbaric, founder and CEO of Airgraft. Airgraft developed vape pods that communicate with vaping devices, so only legal-market pods can be used with the product. Courtesy Photo Lucid Greenʼs Lucid ID technology displays state-approved lab results, dosage guidelines and ingredients when consumers scan a QR code with their smartphones. Courtesy Photo